2018 – now
rubiconcepts is an association of experienced entrepreneurs who want to help organizations – Corporates, scientific institutions, public institutions and especially young companies – make the right strategic decisions and drive all relevant topics around startup and entrepreneurship with heart and mind.
2018 – 2019
„Ramenstube“ was a startup like no other: a pop-up gastronomy concept that produced exclusively Japanese Ramen. Together with a chef from a high-class gastronomy, our project wanted to combine German coziness with Japanese cuisine. It was a major success in the ecosystem with more than 1.600 entities sold within 22 days open. Furthermore, we developed a viral marketing strategy together with fashion brand „Von Jungfeld“ and created our own merchandise products. The project lasted from November 2018 until January 2019.
2014 – 2018
Partner & Chief Sales Officer (CSO)
DDG – Digital Devotion Group offers the ultimate ecosystem for virtual, mixed and extended reality and artificial intelligence.
Within 4 1/2 years, I was able to expand DDGs business to >2 million euros in sales p.a. and advise customers such as AOK, BASF, the national tourism authority Luxembourg, Kicker Online, KTM or Recaro for digital transformation projects. I was responsible for sales & marketing of the company group, managed a team up to 8 people and became Partner of the firm.
The family brand DDG includes ZREALITY GmbH, Digital Transformation HUB GmbH, xplando GmbH, UplinkIT GmbH in Kaiserslautern and Urban Timetravel S.A. in Luxembourg.
2014 – 2018
Shareholder of a holding company invested in 4 companies in the IT sector.
2015 – 2018
Initiative to foster the subculture of startups in Kaiserslautern and its surroundings; the club’s goal is to find partnerships, expanding its networks to promote the location and create a startup-friendly environment.
Working Student: Online Marketing
The promising fashion startup „von Jungfeld“ creates unique colourful socks and hosiery for men of character. Just like any other company this aspiring startup needed help regarding PR & Marketing – I supported with my social media marketing know-how.
2013 – 2014
Working Student: Business Development
The Facebook marketing agency is one of the experts in this field in Germany. As a working student, I worked partially in the following resorts: online journalism, controlling, business development & administration processes.